http://www.jornalalef.com.br/ESPECIAL_3006_buchala.htm
Artigo publicado no Jornal Alef (2010)
Curriculo Academico:
2005- 2010 - B.S Psicologia (Universidade Estadual de Londrina)
2010 - 2011 - Lideranca (MASA)
2010 - 2011 - Business: Oriente Medio (MATI)
2010 - 2011 - Especializaca na Hebrew University of Jerusalem
*Evolutionary Psychology
*Military Psychology and Organizational Behaviour
*Issues in Cognitive Neuroscience
*Trauma and Resilience
*Neuroeconomics: The Brain in Decision Making
Linguas:
Portugues
Ingles
Hebraico (Moderno e Biblico)
Aramaico (Leitura e Compreensao)
Arabe (Basico)
Espanhol
11 de out. de 2010
14 de mai. de 2010
ESTUDOS NA YESHIVA HAKOTEL - JERUSALEM
Estou estudando na Yeshiva HaKotel.
Yeshivat Hakotel is a modern-Orthodox religious Zionist hesderyeshiva situated in the Old City of Jerusalem. The yeshiva overlooks the Kotel (Western Wall); hence its name. The Yeshiva is famous among tourists and tour guides for its entrance to the prayer plaza at the Kotel on Sabbath. All of the students and teachers assemble in their white Sabbath shirts, and descend the long series of staircases that lead from the Yeshiva to the Kotel singing and dancing, tourists advised by their guide books assemble to watch.
Rabbi Baruch Veider serves as the Rosh Yeshiva. Rabbi Mordechai Elon used to be the Rosh Yeshiva, until he announced his retirement in December 2007. Rabbi Yeshayahu Hadari, co-founder of Yeshivat Hakotel, has served as Rosh Yeshiva in the interim.
The yeshiva is housed in a building opposite the Temple Mount. The beit medrash (study hall) features an unusual Aron Kodesh, constructed in two halves separated by a window though which the Temple Mount can be seen.
Yeshivat Hakotel has a program for English-speaking students. The head of this program was Rabbi Aharon Bina, son of Rabbi Aryeh Bina (1912-1994), one of Yeshivat Hakotel's founders. In recent years, Rabbi Bina has moved to Yeshivat Netiv Aryeh after Yeshivat Hakotel decided to limit the size of its English-speaking program to 35 students. The current head of the program for overseas students is Rabbi Reuven Taragin.
The Yeshivat is based upon the buildings known as the Batei Mahse (Houses of Shelter) which were massively reconstructed after the liberation of the Old City in 1967. The original Batei Mahse comprised 8 two story buildings which were constructed primarily with funds collected by Rabbi Hayam Zevee Sneersohn, when as emissary from Jerusalem he visited Australia from December 1861 until 1863. Both Australia Jews and prominent non-Jews responded to Sneersohn's appeal.
12 de mai. de 2010
9 de mai. de 2010
IMUN - ISRAEL - JERUSALEM
IMUN originated from a long tradition of preparatory debates for The Hague International Model United Nations (THIMUN) between the Carlucci American International School of Lisbon and the American International School of Madrid, meeting "halfway" in Merida, Spain. IMUN now stands on its own, in affiliation with THIMUN. The IMUN conferences are now held at here at CAISL and Centro Cultural de Belém (CCB), Lisbon, Portugal. "Out-of-Lisbon" students may stay at specially priced rooms at the Estoril Eden Hotel.
In the conference of 2009, IMUN brought together delegations from 20 schools throughout the Iberian Peninsula, Austria, Israel, Brazil, Egypt, Germany, Hungary, Italy, The Netherlands, Norway, Romania, and Switzerland comprising 305 delegates and representing 193 delegations.
IMUN seeks to cultivate an appreciation of the complexity of the world's problems and the challenges that we face in solving them. Through a combination of written resolutions, debate, speeches and lobbying, delegates seek consensus. In recognition of these immense challenges, IMUN places emphasis upon the process of achieving resolution to the actual UN agenda issues, rather than the final product which, in fact, very much reflects the historical reality of the United Nations.
MATI and Nefesh B'Nefesh Course
MATI, Jerusalem Business Development Center , was established in 1991 as a non-profit organization (Amuta) aimed at strengthening and developing the Jerusalem economy
Local: Jerusalem
25/04/2010
Introduction to Small Business Development: Characteristics of entrepreneurs, qualities needed for successful business initiatives and development; Overview of Business Environment in Israel; Advantages and disadvantages to self-employment. Risks vs prospects in establishing a business, how to get started, types of businesses
09/05/2010
The Marketing Process:
Marketing Plans
The Marketing Audit, Market Research, Marketing Positioning.
What Makes You Unique?, Strengths and Weaknesses, Target Markets, Pricing Decisions, Marketing Plan Structure- overview of the importance of a marketing plan and the essential elements of effective planning
16/05/2010
Marketing Strategies and Tactics:
Market Research in Depth
Customer Characteristics, Segmenting your Target Market, Strategies vs. Tactics, Offline vs. Online Marketing, Implementing Plans, Evaluating Plans
23/10/2010
Marketing Positioning and Branding
Projecting the right image, the importance of positioning, branding, shoestring marketing and more.
30/05/2010
Promoting Your Business:
Public Relations and advertising, Determining Your Target Audience, Creating your business image
06/06/2010
Budgetary Management:
How to prepare and work with a budget, How to determine long/short term profit. How to manage cash flow and how to create a cash flow forecast, Pricing Strategy: How to price goods and services, Writing a business plan
13/06/2010
Financial Management of a Small Business in Israel
Taxation in Israel: Income tax, Bituach Leumi and VAT
20/06/2010
Legal Aspects of Businesses in Israel:
Ramifications of incorporating as a corporation vs self-employed; Contracts - rental of premises, contracts with suppliers, banks, service providers, and customers.
Insuring Your Business and yourself
Working with Your Bank
Managing Your time
27/06/2010
Who's Afraid of Selling?
04/07/2010
Web Marketing for your Business:
Determining the kind of site you need, SEO, web marketing, use of social media
11/07/2010
Cross Cultural Differences in Business in Israel
18/07/2010
Jerusalem Business Development Center’s services;
Writing a business plan
Course evaluation
UNIVERSIDADES EM ISRAEL
Meu curriculo foi aceito nas seguintes universidades:
1- Hebrew University - The Hebrew University has three campuses in Jerusalem and one inRehovot.[1] The First Board of Governors included Albert Einstein, Sigmund Freud, Martin Buber, and Chaim Weizmann. Four of Israel's prime ministers are alumni of the Hebrew University. In the last decade, six graduates of the University received the Nobel Prize. In the Academic Ranking of World Universities index, Hebrew University is the top university in Israel and among the world's 100 top universities.[2] The world's largest Jewish studies library is located on its Givat Ramcampus.
2- Tel Aviv University - ocated in Israel's cultural, financial and industrial center, Tel Aviv University is Israel's largest university. It is a major center of teaching and research, comprising nine faculties, 106 departments, and 90 research institutes. Its origins go back to 1956, when three research institutes - the Tel Aviv School of Law and Economics, the Institute of Natural Sciences, and the Institute of Jewish Studies - joined together to form the University of Tel Aviv. Initially operated by the Tel Aviv municipality, the university was granted autonomy in 1963.
8 de mai. de 2010
LIVRO INTERNACIONAL DE DIVULGACAO DE PROJETOS DO MASA
7 de mai. de 2010
04/05/2010 - NATAN SHARANKSY

LOCAL: Israel - JerusalemBinyanei HaUma Jerusalem International Convention Center
DATA: 04/05/2010 15h am
EVENTO: Masa conference Your next Step
Natan Sharansky foi um símbolo da dissidência soviética e o primeiro preso político libertado por Mikhail Gorbachev. Licenciado em Matemática aplicada pelo Instituto Tecnológico de Física de Moscoue sobrevivente do Gulag soviético, onde passou oito anos. Foi assistente do conhecido físico, dissidente soviético e ativista dos Direitos Humanos, Andrei Sakharov. De março de 2003 até maio de 2005 foi ministro de Assuntos da Diáspora do governo israelense, servindo sucessivamente como primeiro-ministro em funções de Israel, ministro da Habitação e Construção desde março de 2001, ministro do Interior e ministro de Comércio eIndústria. Em abril de 2005 se demitiu do gabinete de Ariel Sharon como protesto pela retirada unilateral da Faixa de Gaza.
Em 15 de dezembro de 2006, o presidente dos EUA George W. Bushoutorgou-lhe a Medalha da Liberdade, a máxima condecoração que pode receber um civil nos Estados Unidos
04/05/2010 - ENCONTRO BINYAMIN NETANYAHU
BFL - BULDING FUTURE LEADERSHIP
LOCAL: Jerusalem
DESCRICAO: Building Future Leadership (BFL) is a unique, professional leadership seminar that enables participants to develop a personal project for implementation here in Israel or back in their communities of origin.

Algumas das aulas:
04/03/2010
Jerusalem and a Visiting Scholar affiliated with the Bipartisan Policy Center in
Washington.
-Leadership and Vision: from "I" to the "Us", from "Whatever" to "Hineni"
06/03/210
Ph.D. in American History from Rutgers University, and is currently a member of the
faculty at the Hebrew University of Jerusalem. He writes frequently for the Hebrew
and International press, on politics ,literature and culture.
-A Jewish democratic state - concept and reality
06/03/210
LECTURE: Shelby Zitelman - a graduate of the University of Pennsylvania where she studied
entrepreneurial management at the Wharton School, is currently a student at Pardes.
-My leadership experience and my educational-social project
8/04/2010
LECTURE: Meirav Ben Ari - established a center for boys of disadvantaged background, after winning the Reality TV show "wanted: leader".
- Addressing community needs and my project
9/04/2010
Lecture: Scott Copland - His areas of expertise include Israel studies, jewish history and thought, issues of history and memory, and travel as an informal educational arena.
-Leadership and the connection to Israel - how to connect your community to Zionism and Israel
10/04/2010
Lecture: Neil Lazarus - Is an internationally acclaimed expert in the field of Middle East, Israel advocacy and effective communication training. He has helped train a new generation of Israeli diplomats as well as Israel's army and air force spokespeople. His client list is extensive and includes: The prime minister's office, the israeli ministry of foreign affairs, the israeli defense forces, the israeli air force, the israeli ministry of tourism, jewish federations, kehset television, the world bank, harvard university extension courses in israel, yad vashem, hillel hadassah, birthright, the jewish agency of israel, unesco, the interdisciplinary center (idc), hertzalia.
-Public Speaking and Presentation Skills
13/04/2010 ENCONTRO COM MINISTRO COMERCIAL PANAMA
PAIS: Israel
DATA: 13/04/2010
LOCAL: Tel Aviv, Hamered 29
DESCRICAO:
16:00 - 16:20 - Welcome Messages
Mr Avi Hefetz, CEO the Israel Export and International Cooperation Institute
Ms Anat Katz Director, Americas Division, Foreign Trade Administration, Ministry of Industry, Trade e Labor
Mr Rafael Harpaz, director, economic department 1, ministry of foreign affairs
Mr Erez Navon, president, Panama Committee in the Israel Latin America Chamber of Commerce and Industry
H E Roberto Arango, Ambassador os Panama in Israel
16:20 - 16:30 Mr Marco Gateno, President, Panama Israel Chamber of Commerce
16:30 - 16:40 Mr Eli Faskta, President, Panama Chamber of Information and Communication Technologies
16:40 - 17:10 Panama's Economy and the Potential for Business Cooperation between Panama and Israel
The Hon. Roberto Henriquez, Minister of Commerce and Industry of Panama :
17:10 - 17:40 Success stories of Israeli Companies with business interests in Panama
Mr Erez Naon, Owner, Terra Real Estate e Investment
Mr Israel Asher, CEO, Degem Systems
Mr Barak Afik, CEO, Tlaloc Green Tech Solutions
07/01/2010 - ENCONTRO COM SHIMON PEREZ
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